Today's Date:
Thursday May 15th, 2008
|
|
|
| |
Merchant List
JC Whitney
SuperStore Electronics
Surplus Computers
The Eastwood Company
|
|
|
| |
|
|
|
As a merchant with an affiliate program, you may already know that the hottest trend right now in affiliate
marketing is the use of datafeeds supplied directly by merchants. These datafeeds provide users with the
much needed item details, links and prices that are needed to make a successful and profitable site.
Using these merchant supplied datafeeds, affiliates can have a site up fairly quickly and can stop worrying
about updating the prices and product details. Since all of this is now handled by you, the merchant, the
affiliates can focus on more important details like search engine placement, site design, advertising, etc.
And since the affiliate will do better, your program will do better. Past issues like incorrect pricing and
product descriptions will be a thing of the past.
If you are asking why you should provide your affiliates with a datafeed consider this. According to a
recent Press Release
from Commission Junction, their product catalog or datafeed has helped to double conversion rates on the average. Also,
since the networks are charging the affiliates upwards of $2,000 just to access your datafeeds, your merchant program will
instantly be moved to the head of the line for many affilates if it is offered to them free of charge, outside
of the networks. Affiliates simply cannot afford such high fees to get information they should already have for free. Also,
many strong affiliates will not even consider a merchant program that does not offer datafeeds. It is just not worth
the time to build link after link by hand or with the clunkly network interfaces.
The more information you make available to your affiliated partners, the more successful and happy they will
be. If you think maintaining a datafeed will be time consuming, think again. Using our online system, all you
do is upload your product catalog to our server and we take it from there. We format it, add the appropriate
html code for your program and then make it available for download. You can even control who has access to
your datafeed.
If you are interested in moving your affiliate program to the next level, then click here for more information.
|
|
|
Recommended Viewing Resolution: 1152 x 864
|
